Lexi Mills is my guest today on Leading Matters. She is a master at integrating SEO and PR. No, seriously she is masterful at the practice, and if you listen to this episode, you will understand why that is true. Lexi views her craft as part art and part science and treats it with the respect that she feels everyone should treat the power of how we communicate and push our narratives. You will absolutely learn something by listening to this episode with Lexi Mills.